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I created a survey on http://www.surveymonkey.co.uk in order to understand and make sure that my target audience was the correct target audience for ‘The Book’. Within this survey I asked a plethora of options to understand the person more; age, class, fears, preferred film genre etc. This helped our group to narrow down our demographic and to enhance our knowledge on how to inflict fear upon our audience, as we understood what age range fear what (in general).

My Survey: https://www.surveymonkey.co.uk/r/FWM2M9N

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